High demand for short-stay housing has created an enticing business model for many property owners, who then seek out experts in Barcelona temporary rentals to distinguish their offer and help them earn great returns. Competitor quality and demanding potential clients require that these properties remain in perfect condition, and with digital still the primary marketing channel, appearances are important. One of the most effective strategies has become interior restyling and redesign. It’s a way to optimize space without engaging in major renovations, and has some specific keys to its success.
What is restyling and why is it important?
Restyling is the updating of interior design through furniture, decoration and redistribution. It changes the overall style and improves the aesthetics and functionality of a home. Restyling can make an important first impression on prospective tenants and is very useful in the Barcelona temporary rentals market, where tenant expectations are high.
At Lodging Management, our experts have seen how a moderate restyling investment can significantly increase the value of a property. A well-designed and attractive apartment can be rented at a higher price point, increasing profitability for the owners.
What does a good restyling project include?
To get the most out of your apartment in Barcelona, it is essential to analyze its current state and evaluate the improvements that could increase its value. The goal is not to completely transform the space, but to enhance its strengths and update elements that may be obsolete. Here are some areas to analyze for effective restyling:
Space distribution
One of the first steps in any restyling project is to improve space distribution. For example, an integrated open area for the kitchen, dining room and living room is highly valued by tenants because a diaphanous environment provides a greater sense of freedom and modernity. Adding smart storage solutions, such as modular shelving or built-in cabinets, can also improve functionality in an apartment, particularly in small ones where every square meter counts.
Lighting and finishes
Light is a key factor in restyling. In a market where first impressions are king, increasing the amount of natural light can greatly improve how a space is perceived. Light entry can be increased by removing heavy curtains and replacing them with lighter fabrics and artificial light can be enhanced by changing the location of lamps and ceiling lights. Another option is to employ recessed dimmable lights that create a cozy and modern atmosphere. A new color for the walls can also make a dramatic impact and you may want to consider wood laminate for the floors. These can be a visual improvement, depending on your original floors, and they’re very easy to clean.
Terraces and outdoor areas
The Mediterranean climate of Barcelona is an attraction for temporary residents, and if they can enjoy it from their apartment terrace, balcony or patio, so much the better. Full restyling of outdoor spaces should include furniture like outdoor sofas, tables with umbrellas or awnings and, if possible, lamps, barbecue areas, low-maintenance artificial grass, or any other element that will make this space into an oasis of relaxation.
Details, details, details
The success of a restyling is in the details. Small elements such as door knobs, wall socket plates, faucets, and switches that are modern and in good condition will have a greater visual impact than you might think. In a similar vein, try updating your kitchen utensils, placing matching dispensers, soap dishes and toothbrush holders in the bathroom, hanging nice posters and mirrors, or ensuring you have clean cushions on sofas and beds. These simple ideas can make or break a review. Tenants value comfort and good taste, so equipping the property with quality furniture can also be an investment worth your while.
Benefits of restyling in temporary rentals
Restyling offers multiple benefits for owners who decide to enter the temporary rentals market. In addition to increasing the value and profitability of the property, it facilitates its long-term preservation. A well-designed space is easier to clean and care for, which reduces emergency maintenance costs due to neglect.
Another significant advantage is the speed and flexibility that restyling offers compared to comprehensive renovations. While major renovations can be costly and time-consuming, restyling can be completed within a few weeks, allowing you to get your property onto the market quickly.
With more than 20 years of experience as experts in temporary rentals in Barcelona, Lodging Management has learned it pays to work with restyling teams with clear objectives and who respect sustainability criteria. With us, a property can go from being a normal home to an exquisite, charming space that captures potential guests at first sight.
